Marketing an English-language institution

To promote an English language institution, we need to get to the core of why people in a certain geographic region learn English as a foreign language. Why do parents enroll their kids in English courses? Why do youngsters bother learning English? Back in the days, I started learning English at the age of 10 … Continue reading Marketing an English-language institution

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Challenging some well-established beliefs

Here you are, native of a non-English speaking country, with a sincere passion in making a difference in the lives of children, and a yearning desire to start a new life in a place you have always dreamed of being. Your job hunting strategy consists of scrolling down to the Job Requirements section of any … Continue reading Challenging some well-established beliefs

The need for English language immersion kindergartens in Japan

The "Mild Crisis" of the English Language in Japan With its great history, unparalleled economic development, cultural richness and culinary diversity, Japan acts as a magnet for all those who are hungry for a journey marked by novelty and distinctiveness. Yet, once visitors to Japan cross the threshold of this Brave New World, they experience … Continue reading The need for English language immersion kindergartens in Japan

Bridging the teacher-student gap

When it comes to learning, I invite you to close your eyes and travel back to the early days of your learning experiences within the school setting. Picture your classroom and some of its interior, your teachers and some of their actions, your classmates and some of their reactions, which are the subjects that the … Continue reading Bridging the teacher-student gap